It seems that Apple has finally decided to clean up the App Store. The Cupertino-based company sent an email to its developer community in order to notify them of some upcoming changes in the iOS App Store.
As Apple wrote: “We are implementing an ongoing process of evaluating apps, removing apps that no longer function as intended, do not follow current review guidelines, or are outdated”. This means that older apps that no longer work will be deleted from the App Store and will pave the way for those apps and their developers who deserve to be recognized for their hard work.
It will be interesting to see how many iOS apps are actually obsolete, as well as how many apps will be left alive. During its media events, Apple is making sure to mention how many apps are on the App Store.
As of June 2016, there are 2 million iOS apps for the iPhone and iPad. They have been downloaded 130 billion times ever since the App Store went live in 2008. However, Apple’s App Store takes the second place, since Android users can choose from 2.2 million apps.
Even though Android is currently in the lead, many believe that Apple’s iOS App Store takes better care of quality and provides more relevant and up-to-date apps. Aside from this, Google Play Store has a big problem with malware as well. By removing non-functional and outdated apps, Apple is making sure to improve App Store discovery. This means that users will now get to choose between more capable apps that are in direct competition against each other.
Besides elimination of abandoned and outdated apps, the company will also begin to fight against spammy app names. You have probably noticed that numerous applications are named after SEO techniques that should ensure their better visibility within the search results. From now on, apps names have to be shorter than 50 characters.
This means that developers will likely continue to use spammy names, but they will be somewhat more limited than before.
Apple will start reviewing apps on the iOS App Store on September 7. Applications that crash on launch will be removed immediately. Applications that no longer function as needed or fail to follow the current review guidelines will get a notice from Apple first.
After that, developers will have 30 days to update their apps and send them for another review. In case this does not happen, these apps will be removed from the iOS App Store.
Finally, it is worth noting that installed applications will remain active. Users will not experience any problems with these apps, and will be able to buy in-app purchases.
It seems the September 7 will be a significant day for iOS users and developers as well. With Apple having already scheduled its media event, this will be the day we will finally get to see the next generation iPhone, as well as iOS 10. Make sure to stay tuned to AppsRooster, as we will be bringing the latest news.